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Services » Search Engine Optimization (SEO)

Creating a professionally designed and secure web site is just the beginning for any online presence. With the proper implementation of keyword-rich content, links and universal media, your newly optimized site could be climbing the page ranks of all major search engines.

Search Engine Indexing
Search engines use a computer program that browses the Internet in a methodical, automated manner. This process is called Web crawling or spidering. Web crawlers are mainly used to create a copy of all the visited pages for later processing by a search engine. This page indexing leads to faster searches. Crawlers can also be used for automating maintenance tasks on a Web site, such as checking links or validating HTML code. As it visits a URL (e.g., www.nexusonemedia.com), it identifies all the hyperlinks in the page and adds them to the list of URLs to visit. URLs from this list are recursively visited according to a set of policies.

Search engines use proprietary algorithms when it comes to determing how a web site ranks in relevance to submitted keywords. These algorithms are considered trade secrets, so although the exact ranking specifics are unknown, recommendations and guidelines do exist.

How We Get You Results
We analyze each web site and begin with recommendations on how to improve your keyword relevance within all major search engines. Quality page content, link building, meta information and code validation review is a small part of what our SEO services include and are worth the investment to gain the full potential from your website. Web site optimization is a continuous process and should be routine in future site maintenance.

Non-ethical SEO practices or optimization techniques that could be deemed as spamming or abusive by search engine providers are never implemented by NexusOne Media. Such practices can lead to the indefinite banning of a website's domain name from a search engine index.

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